About & Membership

Established in 2010, the Placer County Vintners Association (PCVA) is a 501(c)(6) non-profit trade association formed to promote the commercial wine industry in Placer County. Our members are commercial wineries (see “Wineries” menu link for list of current members). PCVA actively hosts and promotes a growing wine trail, “The Placer County Wine Trail,” partners with the local community for charitable events and causes and strives to promote a positive business environment for the growth and production of Placer County wines and wineries.

2024 Staff & Board of Directors

Executive Director – Jocelyn Maddux, jm@jbrandmarketing.com

2024 Board of Directors:

President – Ernie Bayless, Wise Villa Winery
Vice President – Justin Black, Dora Dain Vineyards
Treasurer – Raquel Johnson, Dono dal Cielo
Secretary – Jacqui Kennedy, Happy Dayz Vineyard
At Large – Tom Rappé, Rappé Family Vineyards
At Large – Stefan Matulich, Twin Rocks Winery
At Large – Joe Ciotti, Ciotti Cellars

Email: placervintners@gmail.com


Commercial Winery Membership Requirements

  • Member must own a California Department of Alcoholic Beverage Control 02 or 17/20 licensed and/or bonded winery which produces wine and wine-related products in Placer County, California for sale to the public.
  • At least 10% of each Member’s total wine production is produced from grapes grown in Placer County.
  • Winery supports and agrees with the purpose, goals, bylaws and policies of the PCVA.
  • Members are subject to assessments based on voting requirements for capital contributions to enable PCVA to acquire assets and/or to meet certain budgets.
  • Winery agrees to:
    (a) Donate at least two (2) cases of wine to PCVA annually.
    (b) Participate in Placer County Vintner’s Association events.
    (c) Serve on at least one Committee or Sub-committee.

Request a Membership Application:  placervintners@gmail.com


Associate Membership

Individual or Business Memberships are available through our Associate Membership Program.

Misson:  To build and enhance mutually beneficial relationships within the region’s leisure/recreation, tourism, hospitality and related industries for the purpose of:
• Referrals
• Partnerships
• Joint events/ventures
• Cross promotion and marketing
• Regional economic growth
• And the mutual enjoyment of good, quality, local wine!

Who should apply?  • Wine Industry Vendors • Local businesses • Tourism & Hospitality Businesses • Wine Retailers • Transportation companies • Media outlets
• Specialty food producers • Tour operators • Wine accessories and gifts vendors • Wine clubs • Restaurants, hotels and resorts • Wine enthusiasts & wine club members • Elected city & county officials • Cities, chambers of commerce, business districts, economic development groups

Levels:  Individual – $300, Craft Beverage – $500, Small Business – $500, Industry – $1,000, Reserve – $2,500

Download: Associate Membership Benefits & Info & Application

Inquiries: placervintners@gmail.com

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